My career experience and skills have grown from my childhood hobbies; writing, creating brands and developing marketing collateral.
Pursuing those passions has enriched me with a varied career and many wins that I am proud of. I began my career leading marketing, sales and project management efforts for the construction and development of over 50 million in residential assets, through a national housing crisis. From there, I managed a revolving portfolio of national real estate projects exceeding 5 million in assets for Clayton, one of America’s largest homebuilders.
In my free time, I launched an E-commerce business and grew sales by an average of over 100% each year until selling the business in 2016. I led internal and external communications strategy for Clayton, through a company-wide rebranding effort, implementing new internal communications tools and processes that resulted in an increase of corporate communication satisfaction levels to over 90%, among management personnel. I also managed the brand’s external voice, leveraging local, regional and national public relations efforts to boost brand awareness through engaging content and company news.
In my current role, I most recently led digital advertising & social media strategy for a team awarded with the 2017 MarCom Platinum Award in the Strategic Communications | Marketing/Promotion Campaign category.
I thrive in roles where I can combine creative strategy, technical execution and good old-fashioned hard work to deliver exceptional results.
Advanced ability in Adobe Creative Suite, Microsoft Office, Google AdWords, Shopify and Facebook Advertising.
Additional skills: Squarespace, WordPress and Google Analytics.